What can there be in common, between a wine and a brand of armchairs?

Much more than you would think, if the wine is Luce and the brand is Poltrona Frau. But it’s not just about both being acknowledged as ambassadors of Italian excellence: affinities start much earlier. The story of both Luce and Poltrona Frau leads them to be History, the result of a knowledge passed on generation after generation, of a heritage of experience that only artisanal tradition nourished with passion can build. There are natural raw materials: earth, fruits, leather, wood, natural fibres that become a work of art in repeating the unique gestures that no machine could ever match.

Gestures that join the words work and culture. And time too, which when it becomes value, with wine as well as with armchairs, sanctions their perfection. Luce and Poltrona Frau seem to be born from the same ambition to exceed themselves. So it makes perfect sense that they meet, so as to give some lucky men and women a perfect moment in which to enjoy both: Pausa di Luce, la Poltrona.

Poltrona Frau

Sound Italian roots and an international language. Leader in high quality furniture, Poltrona Frau is a global ambassador of the values connected with design and made in Italy production. Born in 1912. Over one hundred years of history. A journey during which Poltrona Frau has refined sophisticated hand manufacturing. A skill they’ve acquired in time, which its master artisans continue to pass on, generation after generation. A heritage of knowledge enclosed in a design that enhances craftsmanship even in the most modern design.

VISIT the website
2016

Luce and Music

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2009

Soffio di Luce

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2010

Forma di Luce

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2011

Tralcio di Luce

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2012

Geni di Luce

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2014

Fiori di Luce

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