The story of a dream that has the Frescobaldi family producing great Tuscan wines from Montalcino.
Our history. The beginning.
When Vittorio Frescobaldi – in the early Nineties – met Robert Mondavi, they gave life to a new chapter in the history of the great Tuscan wines, in the history of fine wines.
From that meeting, came Luce. It all started from the desire to make a dream come true: create excellent wines from Tuscany in a particularly suitable terroir, Montalcino.
An ambitious project called Luce della Vite, a tribute to this primary element that gives warmth, energy, and life: in nature, nothing would exist without light.
Over the years, Tenuta Luce honoured this vision and became a cradle where exclusive wines are born, wines that earned a widespread, international appreciation among the great wines from Tuscany.
Sun, warmth, life. This is the story of Luce.
From one generation to the other, the baton was given to Lamberto Frescobaldi, son of Vittorio.
Under his direction, Tenuta Luce della Vite has further strengthened the universe of expertise and knowledge, of discipline respectful of the rhythms of nature, of high quality oenological work thanks to which the fruits of the vines are transformed into excellent wines from Tuscany.
Tenuta Luce’s project is now enriched by a new Cellar, perfectly inserted in the land of Montalcino, and by Collezione Luce.
Like an ancient library, the latter preserves and tells the story of Luce. Here, just like in all the estate, the rhythm of Nature, and the rhythm of the wine dominate.
Man becomes the keeper of a knowledge learnt from Nature itself.
The radiating Sun, the emblem of Luce.
A radiating sun with twelve flames is the emblem of this ambitious project.
A golden sun with a twofold meaning: a source of life and nourishment, and a sign of the roots of our cultural tradition. Over the centuries, and especially in Tuscany, the emblem of the Sun has had a prominent role both in secular and religious iconography.
Indeed, the emblem used in Luce’s brand is inspired by the Sun on the altar of Santo Spirito in Florence, a basilica built on land donated by the Frescobaldi family.
The altar, a masterpiece produced by ducal artisans between 1599 and 1607, is decorated with marble intarsia, enhancing the colours of lapis lazuli, onyx and different marbles.
The recurrent cycles of human history, the infinite alternation of generations, of existences.
A perpetual rhythm, under the Sun that each day rises and shines brightly in the sky, or peeks between the clouds, and each day falls behind our gentle hills covered in vines.